Posts by Toni Mercia
How to Write Songs About Pact
Pact songs live in the beautiful place where vows meet drama. Whether you are writing about a teenage blood oath, a whispered promise b...
Jake (John) Ottmann, Senior Vice President A&R at RCA Records Contact Details
Jake (John) Ottmann is a highly respected figure in the music industry, serving as the Senior Vice President of A&R at RCA Records....
Nick Gold, MD at World Circuit Contact Details
Nick Gold is a renowned music industry professional who serves as the Managing Director of World Circuit, a leading independent record ...
Al Gomes, Head A&R at Big Noise LLC Contact Details
Al Gomes is a renowned music industry professional who serves as the Head of A&R (Artist and Repertoire) at Big Noise LLC, a leadin...
How Do Songwriters Write Songs
Songwriting looks like magic until you learn the tricks magicians keep to themselves. Most hit songs are not flashes of lightning. They...
How to Write Folktronica Lyrics
Folktronica is that weirdly perfect date between your grandmother singing at the kitchen table and a laptop throwing sparks in the corn...
How to Write Adult Standards Lyrics
You want words that feel like a cigarette lit slow and a spotlight finding you in a velvet room. Adult standards are songs people hum a...
Hip Hop Soul Songwriting Advice
You want a song that feels like midnight conversations and takes over the playlist on Sunday mornings. Hip Hop Soul sits where raw lyri...
A&R Blog
Ever wondered what it takes to break into the music industry while strumming your heart out and writing lyrics that speak to millions? ...
How to Write Classic Rock Songs
You want riffs that kick the door, choruses the whole bar can roar, and lyrics that feel like a road trip confession. You want drums th...