Posts by Toni Mercia
Questions Music Managers Should Ask Artists
Ever sat down with an artist and realized that managing their talent is as much like spinning a mixtape as it is like directing a block...
Pop Songwriting Template
You want a song that lands on first listen and haunts days later. You want a chorus people text to friends. You want verses that add di...
How to Write Lyrics About Underwater Exploration
You want to write a song that drags a listener beneath the surface and holds them there. You want salt on the tongue and pressure in th...
How to Write British Hip Hop Lyrics
Welcome to the street school of British bars. This is a no nonsense, laugh at your mistakes, rewrite until it hurts guide to writing Br...
Starr Andreeff, VP at Maple Jam Music Group Contact Details
As a musician, you're likely familiar with the importance of networking and building relationships with industry professionals. One key...
How to Write Gospel Blues Lyrics
You want lyrics that make people feel something in their chest and then want to stand up and shout, cry, or both at the same time. Gosp...
How to Write a Song About Movement Therapy
You want a song that actually moves people. Not just figuratively. I mean that literal good to the bones kind of movement. Movement the...
City Pop Songwriting Advice
City Pop, a subgenre of J-Pop, emerged in the late 1970s and flourished throughout the 1980s in Japan. Characterized by its fusion of j...
Regional Mexican Songwriting Advice
Understanding the Genre
Regional Mexican music, also known as música regional mexicana, is a genre that originated in Mexico and has ga...
How to Write Lyrics About Fitness
You want lyrics that make people sprint faster, lift heavier, and post sweaty selfies with pride. Whether you write for yourself, an In...