Posts by Toni Mercia
New Romantic Songwriting Advice
As a songwriter, capturing the essence of romance can be a daunting task. How do you convey the complexities of love, heartbreak, and r...
How to Write Songs About Teamwork
You want a song that turns a ragtag group into a chantable army. Whether you are writing for a sports team, a corporate campaign, a mus...
Kjeld Wennick, President at Capella Music A/S Contact Details
As a musician, getting in touch with industry professionals like Kjeld Wennick, President at Capella Music A/S, can be a game-changer f...
Psychedelic Trance Songwriting Advice
Welcome to the mushroom cloud of melody and bass. If you make psychedelic trance music you already know that a good track can feel like...
How to Write Brega Lyrics
You want a lyric that makes people cry into their cheap beer and then dance under a tent at midnight. Brega is the genre that lets you ...
Katie Hattier, Booking Agent at Music Works International
Katie Hattier is a highly respected booking agent at Music Works International, a leading boutique agency that specializes in represent...
TikTok for Songwriters: Hook Testing & Micro Storytelling
Listen up. TikTok is not a nice to have anymore. It is auditioning your song every time someone scrolls. If your hook fails in the firs...
Collab Files Shared Without NDAs - Traps & Scams Every Musician Must Avoid
You sent a demo and then someone else released it as their own. Welcome to the heartbreak club. You are not alone. The music world runs...
Mai Kim Flournoy, Senior Vice President of Acquisitions at BET Networks Contact Details
Mai Kim Flournoy is a highly respected figure in the music industry, serving as the Senior Vice President of Acquisitions at BET Networ...
Beat Leasing and Features: Contracts, Rates, and Red Flags
You love that beat. You want the feature. You do not want to get screwed. Welcome to the merciless jungle of beat leasing and guest fea...