Posts by Toni Mercia
Chris Dunn, Director A&R at Concord Music Group Contact Details
Chris Dunn is a highly respected and accomplished music industry professional, currently serving as the Director of A&R at Concord ...
How to Write Lyrics About Innocence
Innocence is not naive like a vacuum sealed in plastic. Innocence is a fragile muscle that flexes when we see something for the first t...
Max Lousada, MD at Atlantic Records (UK) Contact Details
Max Lousada is a highly respected and influential figure in the music industry, currently serving as the Managing Director of Atlantic ...
How to Write Songs About Pattern
Patterns are the boring stuff that secretly runs our lives. Commuting routes. Bad habits. The way your friend always texts at 2 a.m. Pa...
Record Label A&R
Ever wonder who’s the wizard behind discovering your next favorite hit or the secret ingredient that turns raw talent into a chart-topp...
How to Write a Song About Nature And Wilderness
You want a song that smells like pine and sounds like dirt under boots. You want lyrics that feel lived in and melodies that ride like ...
Nueva Canción Songwriting Advice
This is not a history lecture. This is a how to write songs that hit like a fist and hug like a mother. Nueva Canción means new song. I...
Gary Leon, Manager of Urban A&R at Atlantic Records Contact Details
Gary Leon is a renowned music industry professional who currently serves as the Manager of Urban A&R at Atlantic Records. With year...
How to Write Lyrics About Journalism
You want a song that reads like a perfect lede and hits like a headline. You want language that smells like coffee and newsprint and vo...
How to Write a Song About Diving And Snorkeling
You want a song that smells like salt and makes listeners hold their breath with you. You want lines that sound like water moving and a...