Posts by Toni Mercia
What Role Do Managers Play in the Music Industry?
Picture this: you're a budding musician with a killer song idea, and as you’re scribbling down lyrics on your phone using Lyric Assista...
Tracy Lee, Booking Agent at ARM Entertainment
Tracy Lee is a renowned booking agent at ARM Entertainment, a leading talent agency that represents a diverse range of artists, bands, ...
How to Write Electro House Lyrics
You want club bangers that make people lose their minds and scream the words back to the DJ. You want a topline that threads the needle...
How to Write Norteño Songs
You want a Norteño song that hits like abuela's kitchen gossip and a roadside party at the same time. You want the accordion to say exa...
Music Managers Melbourne
Picture yourself strutting down Chapel Street in Melbourne with your headphones on, new beats in your ears, and dreams as big as the ci...
How to Write Chicago House Songs
Want to make Chicago house that makes people hug strangers on the dance floor. You want a beat that punches like a tax refund, a bassli...
How to Write Neon Pop Lyrics
You want lyrics that look like a mood board and sound like your best selfie. Neon pop is loud visually and sticky melodically. It is th...
How to Write Bakersfield Sound Songs
You want the kind of country song that smells like dust on a truck seat and still makes your mom cry. You want a guitar with attitude, ...
How to Write Lyrics About Nonconformity
You want songs that punch through the noise. You want lines that make people nod, laugh, and maybe spit coffee on their boss. Nonconfor...
Distributor Keeps Advances If You Leave - Traps & Scams Every Musician Must Avoid
Look. You signed for an advance, you celebrated, you bought ramen that was finally not instant. Then you tried to leave the distributor...