Posts by Toni Mercia
Unclear Split On Vip/Meet-And-Greet Revenue - Traps & Scams Every Musician Must Avoid
VIP packages and meet and greets are cash machines for artists when done right. They are also legal and accounting landmines when left ...
Sarah Sholar, Manager at Q Prime Management
Sarah Sholar is a highly respected and accomplished music industry professional, currently serving as a Manager at Q Prime Management. ...
How to Write V-Pop Songs
You want a V-Pop song that makes people hum in the market, cry in karaoke, and post a one second clip that blows up on TikTok. You want...
How to Write Lyrics About Gratitude
Gratitude songs do not have to be saccharine, boring, or sound like a motivational poster reading itself aloud. You can write gratitude...
Celebrity Music Managers on LINKEDIN
Ever wondered how the coolest celebrity music managers use LinkedIn to shape trends, land blockbuster deals, and inspire the next gener...
How to Write Hyphy Lyrics
You want to make people move, yell, and text their crew the second your hook hits. Hyphy is not just music. Hyphy is a mood. It is a wh...
How to Write Philly Club Lyrics
You want lyrics that make bodies move, phones record, and crowds shout back at the DJ. Philly Club is a vibe that got people jumping in...
How to Write Nordic/Scandinavian States Lyrics
You want lyrics that smell like cold air and coffee and still hit people in the chest. You want to borrow that wide sky feeling without...
How To Write Reggae Song
You want groove that sits in the chest and lyrics that feel like a street sermon. Reggae is rhythm first and message second. A great re...
Koop Kuper, Manager at Recovery Recordings
Koop Kuper is a highly respected music industry professional, currently serving as the Manager at Recovery Recordings. With a wealth of...