Posts by Toni Mercia
Best Managers Music Industry
Picture this: you're jamming out in your bedroom, headphones on, and the sweet chords of your latest track filling the air, when sudden...
How to Write Lyrics About Stop
You want to make stop mean something. Not the generic road sign stop. Not the boring I said stop and they did not stop scene. You want ...
How to Write Hauntology Lyrics
You want a lyric that feels like a ghost texting you from another decade. You want the song to carry the weight of a lost future while ...
Make Your Own Kpop Song
You want a Kpop song that slaps, trends, and makes fans scream your name at the airport. You want a hook that people steal for their sh...
Alan Grunblatt, President at E1 (NYC) Contact Details
Alan Grunblatt is a renowned music industry executive who currently serves as the President at E1 (formerly known as Koch Records), a l...
How to Write Songs About Foolishness
Foolishness is a songwriting gift wrapped in embarrassment and handed to you by life. People will laugh at the moment and sing along to...
How to Write Progressive Pop Lyrics
You want pop that grows as it plays. You want songs that feel familiar on first listen and reveal new layers on the tenth. Progressive ...
Jonathan Stuart, CEO at Viper Contact Details
Jonathan Stuart is the CEO of Viper, a renowned music publishing and management company. With years of experience in the music industry...
How to Write Blackgaze Songs
If black metal and shoegaze hooked up, what would their love child sound like? That child is blackgaze. It is loud and tender. It is ab...
African Popular Music Songwriting Advice
You want a song that bangs in Lagos, resonates in Accra, and still gets the diaspora room singing every line back to you. You want rhyt...