Posts by Toni Mercia
How to Write Elevator Music (Muzak) Lyrics
Yes this is a real art form. You are not writing chart toppers. You are writing sonic wallpaper that moves people through a lobby, a gr...
What Is A&R in the Music Industry
Picture this: you’re in a buzzing studio, beats pulsing through the air, and behind the scenes is an elusive talent whisperer who’s equ...
How to Write Songs About Emotion
You want a song that makes people feel something real. Not just a little goosebump. Not a background playlist moment. You want the kind...
Porscha Scott, Manager of Consumer Insights at BET Networks Contact Details
Who is Porscha Scott?
Porscha Scott is the Manager of Consumer Insights at BET Networks, a leading media company that targets African A...
Pichakaree Songwriting Advice
You want to write pichakaree that slaps in the yard and the YouTube comments section at the same time. You want lines that sting, melod...
How to Write Mbube Songs
Want to write a song that sounds like a roar from a stadium and a bedtime prayer at once? Welcome to Mbube. This guide gives you the hi...
How to Write Trad Jazz Songs
So you want to write trad jazz songs. Good. That means you love melody, you worship rhythm that makes the whole body nod, and you secre...
Rich Isaacson, GM at SRC Records Contact Details
Rich Isaacson is the General Manager at SRC Records, a renowned record label that has been a driving force in the music industry for de...
How to Write Kosmische Musik Songs
You want to make music that sounds like a spaceship taking a slow, confident walk through the Milky Way. Kosmische Musik, which is Germ...
Alexandra Paone, Assistant Manager at Chapman & Co. Management
Who is Alexandra Paone?
Alexandra Paone is the Assistant Manager at Chapman & Co. Management, a renowned music management company t...