Posts by Toni Mercia
How to Write Hindustani Classical Songs
You want a bandish that lands like a punchline in a crowded mehfil. You want a melody that unfolds like a confession and lyrics that fe...
Jacqueline Reynolds-Drumm, Booking Agent at ICM Partners
Jacqueline Reynolds-Drumm is a highly respected booking agent at ICM Partners, a leading talent and entertainment agency. As a booking ...
Rap Rock Songwriting Advice
You want riffs that bite and bars that hit like a backhanded reality check. Rap rock is the music that pulls two worlds into the same r...
How to Write a Song About Medical Breakthroughs
You want to write a song about a medical breakthrough that punches the heart and stays in the head. Maybe it is about a gene therapy th...
How to Write Songs About Honesty
You want your song to feel like a truth bomb wrapped in a melody people actually want to hear. You want listeners to nod, text a friend...
How to Write Songs About Pause
You want your song to make silence feel like a character. You want the listener to notice the space between notes as much as the notes ...
How to Write Neo-Swing Songs
You want a song that makes people dust off their dancing shoes and swipe right on a time machine. Neo Swing takes the sass of 1920s to ...
Tools for Music Managers
Ever wondered how some music managers seem to have a magic toolbox that transforms chaos into chart-topping success? Whether you're a s...
How to Write Tropical Rock Lyrics
Want lyrics that make people smell ocean air when they are stuck in fluorescent office lighting? Tropical Rock has a cheat code for tha...
Paul Horton, President at Century Artists Management Agency LLC
Paul Horton is the President of Century Artists Management Agency LLC, a renowned talent management agency that represents some of the ...