Posts by Toni Mercia
How to Write Afrobeat Lyrics
You want lyrics that make bodies move and phones record every chorus moment. You want lines that sound like they came out of a block pa...
Record Label A&R
Ever wonder who’s the wizard behind discovering your next favorite hit or the secret ingredient that turns raw talent into a chart-topp...
Amber Gurski, Staff Accountant at deep south entertainment Contact Details
As a musician, getting in touch with the right people in the industry can be a game-changer for your career. Amber Gurski, Staff Accoun...
Peter Thea, Sr VP at Jive Records Contact Details
Peter Thea is a prominent figure in the music industry, currently holding the position of Senior Vice President at Jive Records. As a s...
Nu-Gaze Songwriting Advice
Nu-gaze, a subgenre of alternative rock, emerged in the 2000s as a revival of the 1980s shoegaze movement. Characterized by its dreamy,...
How to Write Lyrics About Feeling Misunderstood
Feeling misunderstood is a lyric gold mine. It is the place where anger, shame, comedy, and quiet longing all live in the same apartmen...
How to Write Moombahton Songs
You want a sweaty club banger that sounds like tropical heat and a rumble in the chest. You want tempo that moves like slow motion but ...
How To Write Reggae Song
You want groove that sits in the chest and lyrics that feel like a street sermon. Reggae is rhythm first and message second. A great re...
How to Write Blue-Eyed Soul Lyrics
You want a lyric that sounds like it has a pulse. You want lines that sit in a singer like a cigarette in a cracked ashtray. You want h...
Nu Metal Songwriting Advice
Your job is to make people feel something heavy, messy, and true. You want riffs that bite like a surprise text from an ex. You want vo...