Posts by Toni Mercia
How to Write Lyrics About History
History is not just dates and dusty textbooks. History is a pile of personal stories, messy contradictions, scandalous gossip, and weir...
How to Write Makossa Lyrics
You want a Makossa song that makes people move and cry at the same time. You want lyrics that sound local and global at once. You want ...
Jordan Kurland, Founding Partner at Brilliant Corners Artist Management
Jordan Kurland is a renowned music industry professional and the Founding Partner at Brilliant Corners Artist Management, a boutique ma...
Gothic Rock Songwriting Advice
You want a song that smells like a cemetery chapel and makes teenagers and thirtysomethings both cry and dance. You want riffs that cra...
New Weird America Songwriting Advice
This is for anyone who wants to write songs that sound like a farmhouse séance with a sequencer on the porch. New Weird America is a bl...
How to Write Songs About Tolerance
You want a song that makes people feel less alone and more awake. You want a chorus that can be sung at a backyard cookout, a classroom...
Songwriting Workshops
You want to stop hoarding unfinished song ideas and start shipping hits. You want feedback that does not feel like a funeral for your w...
How to Write Pub Rock (Australia) Songs
Want a song that punches the beer glass, slaps the bar stool, and makes a room of strangers sing in unison? Good. That is pub rock. Pub...
Music Managers Near Me
Ever wondered if the secret sauce to launching your music career might just be a savvy music manager who gets your vibe and speaks your...
How to Write New Pop Songs
You want new pop songs that land fast, hit hard, and live in playlists forever. You want hooks people steal for their group chats. You ...