Posts by Toni Mercia
Electro House Songwriting Advice
You want your track to hit like a fist to the chest and also haunt the listener when they try to sleep. Electro house is the genre that...
How to Write a Song About Automation
You want a song that treats automation like a character, an emotion, or a plot twist. You want lines that are clever without sounding l...
How to Write a Song About Detective Stories
You want a song that smells like cigarette smoke and spilled coffee but still hits like a punchline. Detective stories are an emotional...
Do Music Managers Get Paid
Picture this: you're jamming out in your bedroom with your favorite playlist, when suddenly you wonder, “Do music managers actually get...
How to Write Songs About Redemption
Redemption songs hit different. They can make hair stand up. They can make an audience nod like they finally understood the plot of the...
How to Write Frenchcore Lyrics
You want to scream into a stadium at 220 beats per minute and have people sing it back like a secret handshake. Frenchcore is raw, fast...
International Music Managers
Ever wondered how your favorite artists transform from bedroom dreamers to global superstars? The secret sauce is often a dedicated int...
How to Write Viking Metal Songs
You want thunder, sails and a chorus that makes a bar full of strangers pretend to row. You want riffs heavy enough to bruise the nordi...
A&R Contacts Email
So, you want to break into the music scene and get the attention of A&R (Artists & Repertoire) executives with an email that sc...
How to Write Chanson Lyrics
You want lyrics that smell like rain on cobblestones and hit like a truth bomb at two in the morning. Chanson is not just a French word...