Posts by Toni Mercia
How to Write a Song About Investigative Reporting
You want a song that smells like late night coffee, stale pizza, and the electric thrill of uncovering the thing everybody tried to hid...
How to Write Lyrics About Artistic Expression
You want lyrics that make people feel something about art without sounding like a pretentious museum plaque. You want lines that land l...
Best Hip Hop Music Managers
Ever wonder who’s behind the scenes of your favorite trap bangers and conscious verses? Picture a rare breed of industry wizard, equal ...
Music Managers in Austin
Ready to jump into the heart of Austin’s wild music scene, where the coffee is as bold as the lyrics and the creative energy pulses thr...
Atlantic Records Email
Ever wondered how to slide into Atlantic Records’ DMs, uh, inbox, and get your music career soaring? Whether you’re a bedroom songwrite...
How to Write Songs About Endurance
You want a song that feels like a slow burn and then hits like a fist full of sunlight. Songs about endurance are not about winning tro...
How to Write Rockabilly Songs
You want to write a song that smells like cigarettes in a diner, looks like a leather jacket at midnight, and feels like a train leavin...
How to Write Songs About Balance
You want a song that nails the feeling of walking a tightrope while texting your ex. Balance is the emotional and sonic sweet spot wher...
How to Write Ballroom Lyrics
You want words that move like a dancer. You want vocals that feel like a partner guiding, not a lecture. Ballroom songs live inside str...
How to Write Songs About Imagination
You want a song that smells like daydreams and tastes like the future. You want lyrics that take a listener out of the subway and into ...