Posts by Toni Mercia
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How to Write Eurohouse [Es] Lyrics
You want lyrics that make the crowd lose it on bar three. You want words that feel simple enough to sing along to and surprising enough...
How to Write Canadian Country Songs
You want a country song that smells like maple syrup without sounding like a tourist in toque territory. You want a chorus that sticks ...
Advice From Music Managers in the Music Business
Ever felt that your music career is like a never-ending jam session with a twist of chaos, where every track and lyric seems to need a ...
How to Write Lyrics About Focus
You want a song that holds attention like a magnet. You want lines that make listeners feel less scattered and more seen. You want a ch...
Hokum Songwriting Advice
As a songwriter, you've likely come across a plethora of advice and tips on how to craft the perfect song. However, not all songwriting...
How to Write Guaracha (Edm) Songs
Guaracha in the EDM world is the fast, sweaty cousin of house music. It borrows Latin percussion energy and street attitude and throws ...
Music Managers La
Ever wondered how some of your favorite tracks get the red-carpet treatment while you’re still figuring out your next killer lyric? Wel...
Female Music Managers in South Africa
Ever wondered how some of the sharpest, most creative minds behind South Africa’s sizzling music scene are breaking all the stereotypes...
How to Write Songs About Forgiveness
You want a song that lands like a first honest text after weeks of ghosting. You want a lyric that can make a listener roll their eyes ...
California Music Managers
Ever wondered what it takes to navigate the whirlwind of California’s music scene with a savvy manager by your side? Imagine a world wh...