Posts by Toni Mercia
Jeff Levin, A&R Consultant at Atlantic Records Contact Details
As an aspiring musician, you've likely heard of Atlantic Records, one of the most iconic and influential record labels in the music ind...
How to Write Lyrics About Home Improvement
You want a song that smells like fresh paint and still makes people cry in the IKEA parking lot. Home improvement is filthy, hopeful, a...
How to Write Lyrics About Employee Engagement
You want a song that turns office coffee breath into a chorus people sing at the copier. Whether you are writing a satirical anthem for...
Tic Zogson, A&R Manager at XL Recordings Contact Details
Tic Zogson is a highly respected A&R Manager at XL Recordings, a renowned independent record label based in London. As an A&R M...
How to Write Lyrics About Mountains And Landscapes
You want a lyric that smells like pine and tastes like cold river water. You want listeners to feel altitude without a single textbook ...
How to Write Drone Metal Songs
You want to build earthquakes with guitars. You want held notes that vibrate the fillings in your molars. You want a song that dissolve...
How To Construct A Song
Writing a song can feel like building a tiny emotional skyscraper with a paperclip and a glow stick. You have a vibe. You have an idea....
A&R Music Meaning
Ever wondered what the heck A&R actually stands for beyond sounding like an indie band you only half-heard at a coffee shop open mi...
How To Write A Song For 10 Year Olds
You want a song that a 10 year old will sing on the bus, hum at recess, and then play on repeat until you want to scream with joy or ra...
British Blues Songwriting Advice
The British blues scene has a rich history, dating back to the 1950s and 60s when American blues musicians like Muddy Waters, Howlin' W...