Posts by Toni Mercia
How to Get A&R Attention
Ever dreamed of your name popping up in a record label's inbox with a subject line like “New Artist Alert”? If you’re a millennial or G...
How to Write Songs About Action
You want the listener to feel like the camera is in their chest. You want kinetic verbs, percussion that hits like footsteps, melodies ...
How to Write Axé Lyrics
You want a lyric that makes a crowd jump, sing back, and forget their boss exists for three minutes. You want words that ride the percu...
Timothy J. Smith, Director of A&R at Sony Music Entertainment Contact Details
Who is Timothy J. Smith?
Timothy J. Smith is the Director of A&R at Sony Music Entertainment, one of the largest and most influenti...
Top Music Managers in Los Angeles
Los Angeles isn’t just a city, it’s a living, breathing mixtape of dreams, neon lights, palm trees, and the persistent hum of creativit...
Jason Samuels, Special Projects Senior Producer at BET Networks Contact Details
As a musician, getting in touch with industry professionals like Jason Samuels, Special Projects Senior Producer at BET Networks, can b...
Marcus Seal, MD at Shock Ent Contact Details
As a musician, getting in touch with industry professionals like Marcus Seal, MD at Shock Entertainment can be a game-changer for your ...
How to Write a Song About Global Warming
You want a song that matters and still slaps. You want lyrics that do not sound like a biology lecture or a protest chant that fell asl...
How to Write Lyrics About Home Improvement
You want a song that smells like fresh paint and still makes people cry in the IKEA parking lot. Home improvement is filthy, hopeful, a...
How to Write a Song About Reuniting With An Old Friend
You bumped into them like fate or bad timing. Now you need a song that smells like nostalgia but hits like an honest laugh. Reuniting w...