A&R and Manager Advice

Contact Music Managers

Contact Music Managers

Ah, the quest to reach out to music managers! The music industry can be an intricate maze for newcomers and experienced artists alike, and your first steps toward the centre often involve making a connection with a music manager. With their expertise in the industry and its inner workings, they can be an essential part of your success. But just how do you go about contacting and impressing these music gurus? We've got you covered with this comprehensive guide!

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Understanding Music Managers

To navigate any industry, you need a sherpa, a guide who knows the terrain well. In the music industry, these guides are music managers, who play a significant role in artists' careers. They manage and oversee the professional activities of musicians, arrange meetings with music executives, and negotiate contracts on behalf of their clients.

Understanding the roles and responsibilities of these professionals is critically important. Only then can you present yourself and your work to them in an appealing light.

Finding the Right Music Manager

Before reaching out to a music manager, the first task is to find the right one. You can:

* Research on LinkedIn: LinkedIn is an excellent platform to find professional profiles.

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* Attend Music Events: Attending music events can provide the opportunity to meet music managers in person.

* Join Music Associations: Being part of a music association increases the chances of networking with experienced managers.

Preparing Your Pitch

Once you've identified potential music managers, preparing your pitch is crucial. A well-crafted pitch can grab the attention of music managers immediately. Keys to crafting a successful pitch:

* Showcase your Unique Sound: Explain what sets you apart, your unique style and voice.

* Summarize your Achievements: Don't shy away from your accomplishments. Have there been successful gigs, awards, etc.?

* Clearly Define your Goals: Make it clear what you want and how the manager can help you achieve those objectives.

Contact Music Managers Example:

Here is an example of such a pitch:

"Hi [Manager's name],

I am [Your Name], a country artist with a dash of folk-rock. I've been making music for three years now, having performed at more than 15 local music festivals and winning the 'Best New Talent' award in the XYZ Music Awards in 2019.

I've noticed your successful collaboration with similar artists and your knack for helping them grow. I believe we could form a productive team that can achieve great things.

I've attached a clip of my music along with my press kit. Looking forward to hearing from you.

Best,

[Your Name]"

Frequently Asked Questions

What is a music manager?

A music manager is a professional who guides the professional career of artists in the music industry. The manager's responsibilities may include negotiating contracts, seeking opportunities for the artist, advising on career decisions, and helping to build the artist's public image. Essentially, they act as the artist's partner in navigating the business side of the music world.

Why is it important to have a music manager?

Having a music manager is important because it allows artists to focus on their creativity and artistic output. Managers can take care of the business aspects, such as booking shows, planning tours, managing finances, and promoting the artist. This partnership can be crucial for artists looking to expand their careers and reach a wider audience.

How do I know if a music manager is reputable?

A reputable music manager will generally have a track record of success with other artists, demonstrable experience in the industry, and positive references or testimonials. They should be transparent about their business practices, clearly communicate their strategies, and have a professional demeanor. Researching their past work and asking for references are good practices to ensure credibility.

How can I find music managers looking for new talent?

You can find music managers looking for new talent by networking in the music industry, attending industry events and conferences, using social media and music management platforms, and through music industry directories. Personal recommendations and reaching out to managers who represent similar artists can also be effective approaches.

What should I include in my pitch when contacting a music manager?

When contacting a music manager, include a compelling biography, a clear explanation of your music style and achievements, links to your music, high-quality promotional materials like press photos or music videos, and any press coverage or testimonials. Be concise and professional, and explain why you think the manager and you would be a good fit.

How often should I follow up with a music manager after my initial contact?

After your initial contact, it is best to follow up with a music manager within one to two weeks if you haven't received a response. Be persistent but respectful; music managers are often busy, so give them time to review your materials before sending a polite reminder.

Is it normal for music managers to ask for payment upfront?

It is not standard practice for music managers to ask for payment upfront. Typically, music managers work on a commission basis, earning a percentage of the artist's revenue. Be cautious of any manager requesting large sums of money before providing any services, as this could be a red flag.

How much do music managers typically charge?

Music managers generally charge between 15% to 20% of an artist's gross income. However, this can vary depending on the manager's experience, the artist's level of success, and the specifics of their agreement. Always discuss and agree on the payment structure beforehand and ensure it's outlined in a formal contract.

What kind of contract should I expect to sign with a music manager?

When signing with a music manager, you should expect to sign a management contract that outlines the terms of your working relationship. This includes the duration of the contract, the manager's responsibilities, the commission rate, and other essential details. It is advisable to have a lawyer review any contract before signing.

Can I negotiate the terms of the management contract?

Yes, you can and should negotiate the terms of the management contract. It's important that the contract reflects a fair and mutually beneficial arrangement. Don't hesitate to discuss and amend aspects of the contract such as the length of the agreement, commission rates, and specific services provided.

What should I do if a music manager is not fulfilling their duties?

If a music manager is not fulfilling their duties, address the issue directly with them first. Clear communication can often resolve misunderstandings. If the situation does not improve, review your contract for termination clauses and then consider seeking legal advice if necessary to protect your interests.

How can I professionally end my relationship with a music manager?

To professionally end your relationship with a music manager, consult your management contract for the agreed-upon terms regarding termination. Provide proper notice as required by your contract, communicate your decision respectfully, and fulfill any outstanding obligations. A formal letter or email outlining your decision is often appropriate.

What are some red flags to watch out for when dealing with music managers?

Some red flags to watch out for include a lack of communication, unrealistic promises, a request for upfront payment, and a lack of transparency in business dealings. Also, be wary of managers who do not have solid references or who push you to sign a contract without giving you time to review it thoroughly.

Should I have a lawyer look at the management contract before signing?

Yes, it is highly recommended that you have a lawyer who specializes in music or entertainment law look at the management contract before signing. They can ensure your rights are protected, clarify terms, and help negotiate any necessary changes.

Is it possible to have more than one music manager at a time?

While it is possible to have more than one music manager, it is generally not advisable, as it can lead to conflicts of interest and complicate decision-making. Instead, artists usually have one main manager who coordinates with other team members like agents, publicists, and lawyers.

How long does a typical music management contract last?

A typical music management contract can last anywhere from one to five years. The duration should be negotiated to allow both parties to establish a successful working relationship without being prematurely locked into a long-term commitment.

Can I contact a music manager even if I'm not ready to go on tour or release an album?

Yes, you can contact a music manager for guidance and to establish a relationship even if you're not ready to tour or release an album. A good manager can help you map out a career path and provide valuable insight and advice on developing your craft and building your brand.

Do I need a large following to attract a music manager?

Having a large following can be attractive to music managers, as it indicates market potential. However, it is not strictly necessary. Many managers look for talent, unique style, and marketability rather than just numbers. A strong artistic vision and dedication to your career growth can be equally appealing.

What's the difference between a music manager and an agent?

A music manager is involved in the overall career strategy and development of an artist, while an agent is primarily responsible for finding and booking live performances, tours, and appearances. An agent often works within the framework of a strategy developed by the artist and their manager.

How do I demonstrate to a music manager that I am a worthwhile investment?

To demonstrate to a music manager that you are a worthwhile investment, be professional in all interactions, have a clear artistic identity, show a track record of progress and achievements, actively grow your fan base, and exhibit a strong work ethic and dedication to your career. Quality music and a professional approach can set you apart.

What can I do to prepare for a meeting with a potential music manager?

To prepare for a meeting with a potential music manager, research the manager's background and past successes, practice your pitch, be ready to discuss your music, goals, and what you’re looking for in a management relationship. Also, have your questions for the manager ready, along with your music and promotional materials to present.

Now that we've given you the roadmap on how to network and approach music managers, it's up to you to take the wheel. Remember, persistence is key. Don't be disheartened if you don't see immediate results. Building lasting relationships takes time. Keep creating, keep networking, and soon your talent will captivate the right manager. Want more practical advice on furthering your music career? Explore more guides on Lyric Assistant and share this article with your music mates. Happy composing!

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Music Industry Insider 2024: The Ultimate Contact Database

Unlock the key to your music career. This game-changing resource puts over 3,000 of the most influential music industry contacts at your fingertips.

Connect directly with the top A&Rs, Music Managers, Producers, Record Labels & Booking Agents who can elevate your music to new heights. With all the content information you need, including email addresses and phone numbers. Don't just dream of success, make it a reality.

Embrace Music Industry Insider and open doors to limitless opportunities in your music journey.

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About Toni Mercia

Toni Mercia is a Grammy award-winning songwriter and the founder of Lyric Assistant. With over 15 years of experience in the music industry, Toni has written hit songs for some of the biggest names in music. She has a passion for helping aspiring songwriters unlock their creativity and take their craft to the next level. Through Lyric Assistant, Toni has created a tool that empowers songwriters to make great lyrics and turn their musical dreams into reality.