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Songwriting Advice

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How to Write Kapa Haka Songs
How to Write Songs

How to Write Kapa Haka Songs

Posted by author-avatar Toni Mercia
October 31, 2025
Yes you can write a kapa haka song. No you should not parachute into someone else s culture and wing it. Kapa haka is living cultural p...
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Lio Cerezo, Head of A&R at Kanine Records Contact Details
Find Music A&R Contact Details

Lio Cerezo, Head of A&R at Kanine Records Contact Details

Posted by author-avatar Toni Mercia
September 11, 2024
Lio Cerezo is the Head of A&R at Kanine Records, a renowned independent record label based in Brooklyn, New York. As the A&R re...
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Angela Lin, Coordinator Consumer Marketing-Partnerships and Promotions at VH1 Contact Details
Find Music A&R Contact Details

Angela Lin, Coordinator Consumer Marketing-Partnerships and Promotions at VH1 Contact Details

Posted by author-avatar Toni Mercia
August 19, 2024
Angela Lin is the Coordinator of Consumer Marketing-Partnerships and Promotions at VH1, a renowned American cable television network. A...
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How to Write Lyrics About Togetherness
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Togetherness

Posted by author-avatar Toni Mercia
November 2, 2025
You want people to feel like they are in the room with you. You want lines that make couples squeeze hands. You want a chorus that beco...
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How to Write Lyrics About Rivers
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Rivers

Posted by author-avatar Toni Mercia
November 2, 2025
Rivers are perfect songwriting candy. They are water and motion and memory and the messy history of everything that ever floated past. ...
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How to Write Boogie-Woogie Songs
How to Write Songs

How to Write Boogie-Woogie Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want a song that makes people stomp, laugh, and clap like it is 1938 but with a Wi Fi password? Boogie woogie is the musical caffeine t...
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Best Jewish Music Managers
A&R and Manager Advice

Best Jewish Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Imagine blending the savvy hustle of the modern music industry with centuries of rich cultural tradition, and you get a recipe for succ...
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Are Music Managers Important
A&R and Manager Advice

Are Music Managers Important

Posted by author-avatar Toni Mercia
March 26, 2025
Ever sat in your room with a half-finished lyric scribbled on a napkin, wondering if that elusive breakthrough is a mix of raw talent o...
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The Song Finishing Checklist (Printable)
Tools Workflows & Checklists

The Song Finishing Checklist (Printable)

Posted by author-avatar Toni Mercia
November 2, 2025
Finish more songs without losing your mind. You can be brilliant and messy and still never ship. This checklist is the belt and braces ...
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How to Write Songs About Heartbreak
How to Write Songs About Specific Emotions

How to Write Songs About Heartbreak

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes people feel seen and possibly ugly cry at 2 a.m. You want lines that land like a punch and a melody that fee...
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