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Songwriting Advice

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How to Write Songs About Intelligence
How to Write Songs About Specific Emotions

How to Write Songs About Intelligence

Posted by author-avatar Toni Mercia
November 2, 2025
You want to write a song about brains without sounding like your high school psych textbook read by a robot. Good. You also want it to ...
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How to Write Zouk Lyrics
How to Write Lyrics

How to Write Zouk Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want words that make people sway and feel like the sun is folding them into a warm hug. Zouk is not just a beat. Zouk is an invitat...
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Stephen Cohen, Manager at Music & Art Management
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Stephen Cohen, Manager at Music & Art Management

Posted by author-avatar Toni Mercia
July 25, 2024
Stephen Cohen is a renowned music industry professional, currently serving as a Manager at Music & Art Management, a leading talent...
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Do Hedge Fund Managers Listen to Metal Music
A&R and Manager Advice

Do Hedge Fund Managers Listen to Metal Music

Posted by author-avatar Toni Mercia
March 26, 2025
Picture a world where the thunderous riffs of heavy metal interlace with the high-stakes hustle of Wall Street. Yes, you read that righ...
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How to Write Cantes De Ida Y Vuelta Lyrics
How to Write Lyrics

How to Write Cantes De Ida Y Vuelta Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Make songs that sound like they have one foot on a Spanish plaza and one foot on a Caribbean pier. Cantes de ida y vuelta are music wit...
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Chad Segura, VP of Publishing at Centricity Music Contact Details
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Chad Segura, VP of Publishing at Centricity Music Contact Details

Posted by author-avatar Toni Mercia
December 18, 2024
Who is Chad Segura? Chad Segura is the Vice President of Publishing at Centricity Music, a leading Christian music publishing company. ...
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Peter Wark, Director of Artist Development at Aquarius Contact Details
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Peter Wark, Director of Artist Development at Aquarius Contact Details

Posted by author-avatar Toni Mercia
September 10, 2024
Peter Wark is a highly respected figure in the music industry, serving as the Director of Artist Development at Aquarius, a leading mus...
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How to Write Mento Songs
How to Write Songs

How to Write Mento Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that feels like sun on your rib cage and a grin you cannot hide. You want a groove that makes feet move before the brai...
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Adam Anders, President / Producer at Anders Music Contact Details
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Adam Anders, President / Producer at Anders Music Contact Details

Posted by author-avatar Toni Mercia
August 5, 2024
Adam Anders is a renowned music producer, songwriter, and president of Anders Music, a successful music production company. He has work...
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Kevin Duneman, General Manager at Jagjaguwar Contact Details
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Kevin Duneman, General Manager at Jagjaguwar Contact Details

Posted by author-avatar Toni Mercia
October 7, 2024
Kevin Duneman is the General Manager at Jagjaguwar, a renowned independent record label based in Bloomington, Indiana. As a key figure ...
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