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Songwriting Advice

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How to Write Genge Songs
How to Write Songs

How to Write Genge Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a track that bangs in matatus and in the club. You want a chorus that gets stuck in people heads and a flow that makes crowds ...
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How to Write Celtic Rock Songs
How to Write Songs

How to Write Celtic Rock Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that smells like peat smoke and chain reacts into a mosh pit. You want fiddles to cry and a guitar to punch back. You w...
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How to Write Electro-Disco Songs
How to Write Songs

How to Write Electro-Disco Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a song that makes bodies move and moods lift. Electro disco is that polite but intoxicating cousin of classic disco who learne...
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Jamila Scott, A&R Manager at Warner Bros. (UK) Contact Details
Find Music A&R Contact Details

Jamila Scott, A&R Manager at Warner Bros. (UK) Contact Details

Posted by author-avatar Toni Mercia
November 29, 2024
Jamila Scott is an A&R Manager at Warner Bros. Records (UK), one of the most prestigious and influential record labels in the music...
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How to Write Onkyokei Lyrics
How to Write Lyrics

How to Write Onkyokei Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Onkyokei lyrics are almost the opposite of pop bravado. They are quiet, tiny, tactile, and obsessed with sound itself. Onkyokei is a Ja...
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Aimee Berger, Owner / Principal at Aimsley Management Group
Find Music Manager Contact Details

Aimee Berger, Owner / Principal at Aimsley Management Group

Posted by author-avatar Toni Mercia
September 3, 2024
Aimee Berger is the Owner and Principal at Aimsley Management Group, a reputable management company that represents a diverse range of ...
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Bundling Clauses That Crush Your Per-Unit Rate - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Bundling Clauses That Crush Your Per-Unit Rate - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
If a contract smells like free merch and mystery math, it probably is a bundling trap. You loved the shiny offer. You imagined vinyl, a...
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How to Write Lyrics About Journey
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Journey

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that makes people pack a bag emotionally and start walking either literally or in their heads. Whether your protagonist...
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Max Hole, COO at Universal (London) Contact Details
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Max Hole, COO at Universal (London) Contact Details

Posted by author-avatar Toni Mercia
November 20, 2024
Max Hole is a renowned music industry executive who currently serves as the Chief Operating Officer (COO) at Universal Music Group in L...
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Leyla Turkkan, Owner at BET Networks Contact Details
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Leyla Turkkan, Owner at BET Networks Contact Details

Posted by author-avatar Toni Mercia
September 1, 2024
Leyla Turkkan is a renowned media executive and the owner of BET Networks, a leading provider of entertainment, music, and news content...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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