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Songwriting Advice

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How to Write Taarab Songs
How to Write Songs

How to Write Taarab Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a taarab song that smells like jasmine, tells a gossip story and gets bodies moving at the wedding or on TikTok. You want the ...
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Allison Franchino, Vice President A&R at Hollywood Records Contact Details
Find Music A&R Contact Details

Allison Franchino, Vice President A&R at Hollywood Records Contact Details

Posted by author-avatar Toni Mercia
January 6, 2025
Allison Franchino is the Vice President of A&R at Hollywood Records, a renowned record label based in Los Angeles, California. As a...
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How to Write Power Electronics Songs
How to Write Songs

How to Write Power Electronics Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want to make music that makes people rethink their relationship to speakers. Power electronics is the musical equivalent of a dare. It ...
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How to Write Lyrics About Tea Ceremonies
How to Write Lyrics About Life Situations

How to Write Lyrics About Tea Ceremonies

Posted by author-avatar Toni Mercia
November 2, 2025
Tea ceremonies are tiny theaters built around steam. They are choreography for hands, sound design written in a kettle and a porcelain ...
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How to Write a Song About Card Games
How to Write Songs About Life Situations

How to Write a Song About Card Games

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that shuffles into the listener's head and never folds. Whether you are writing about poker nights where your ex stole ...
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Top Female Managers in the Music Industry
A&R and Manager Advice

Top Female Managers in the Music Industry

Posted by author-avatar Toni Mercia
March 26, 2025
The vibrant tapestry of the music industry has never shone brighter than with the emergence of powerhouse female managers. These trailb...
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How to Write Hardcore Breaks [Sk] Songs
How to Write Songs

How to Write Hardcore Breaks [Sk] Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want drums that hit like a fist and a groove that makes people lose their heads. You want lyrics that spit truth between machine gu...
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New Wave Songwriting Advice
Songwriting Advice

New Wave Songwriting Advice

Posted by author-avatar Toni Mercia
August 5, 2024
New Wave songwriting is a genre-specific approach to crafting songs that emerged in the late 1970s and early 1980s. Characterized by it...
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How to Write Onkyokei Lyrics
How to Write Lyrics

How to Write Onkyokei Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Onkyokei lyrics are almost the opposite of pop bravado. They are quiet, tiny, tactile, and obsessed with sound itself. Onkyokei is a Ja...
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Warner Records A&R
A&R and Manager Advice

Warner Records A&R

Posted by author-avatar Toni Mercia
March 26, 2025
Imagine walking into a room where the future of music is being shaped by a group of forward-thinking tastemakers who blend cutting-edge...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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