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How to Write Dark Electro Songs
How to Write Songs

How to Write Dark Electro Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a track that feels like a neon alley at 3 a.m. You want synths that bite, drums that hit like a door in the face, and vocals t...
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Mbube Songwriting Advice
Songwriting Advice

Mbube Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that roars like the lion and hugs like a choir in a small room. Mbube is raw, massive, and intimate all at once. It is ...
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How to Write New Orleans Blues Songs
How to Write Songs

How to Write New Orleans Blues Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want that swampy, church basement, Mardi Gras alleyway vibe that makes people sway with cigarette smoke and joy in their eyes. You ...
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How to Write Songs About Imagination
How to Write Songs About Specific Emotions

How to Write Songs About Imagination

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that smells like daydreams and tastes like the future. You want lyrics that take a listener out of the subway and into ...
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How to Write Tejano/Tex-Mex Lyrics
How to Write Lyrics

How to Write Tejano/Tex-Mex Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Want to write Tejano and Tex Mex lyrics that make abuelas nod, DJs cue up your track, and crowds scream the chorus back in Spanish and ...
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Ben Berkman, Exec VP at A&M Records Records / Octone Contact Details
Find Music A&R Contact Details

Ben Berkman, Exec VP at A&M Records Records / Octone Contact Details

Posted by author-avatar Toni Mercia
November 20, 2024
Ben Berkman is an accomplished music industry executive who currently serves as the Executive Vice President at A&M Records/Octone ...
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How to Write Songs About Literature
How to Write Songs About Specific Emotions

How to Write Songs About Literature

Posted by author-avatar Toni Mercia
November 2, 2025
You love a book so much you want to make it sing. You are not alone. Writers fall in love with characters, phrases, images, and moments...
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Turbo-Folk Songwriting Advice
Songwriting Advice

Turbo-Folk Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write turbo folk songs that make aunties cry, club kids jump, and taxi drivers hum the hook on repeat? Good. That is the exact ...
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Carnatic Songwriting Advice
Songwriting Advice

Carnatic Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write Carnatic songs that hit the soul and go viral on socials. Nice. You are in the right place. This guide gives you practica...
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Amapiano Songwriting Advice
Songwriting Advice

Amapiano Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want a groove that makes people slow dance while sweating like they forgot to hydrate. You want a hook that sits in the chest as mu...
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