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No Escalators When You Hit Sales/Stream Thresholds - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

No Escalators When You Hit Sales/Stream Thresholds - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Quick truth You hit 50 000 streams and an inbox lights up like Vegas. Someone promises upgraded placement, a fast track to a label meet...
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Morlam Songwriting Advice
Songwriting Advice

Morlam Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write Morlam that slaps, pulls heartstrings, and respects the roots? Good. You are in the right place. Morlam is the voice of t...
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Igbo Highlife Songwriting Advice
Songwriting Advice

Igbo Highlife Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
Want to write Igbo Highlife that makes grandmas clap and DJs play your song three nights straight? Good. You are in the right place. Th...
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How to Write Lyrics About Forests
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Forests

Posted by author-avatar Toni Mercia
November 2, 2025
Forests are big, weird, and excellent metaphors. They are also full of sensory details that make lyrics feel real without sounding like...
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Record Label Talent Scout
A&R and Manager Advice

Record Label Talent Scout

Posted by author-avatar Toni Mercia
March 26, 2025
Picture yourself at the hottest underground gig in town, neon lights pulsating in sync with the bass, and your ears catching that perfe...
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Music Industry Database
A&R and Manager Advice

Music Industry Database

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you're at a packed underground gig where beats, rhymes, and unstoppable creative energy collide, a scene so electrifying ...
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William Macy, Third Annual Grammy Awards Poll Says Usher at VH1 Contact Details
Find Music A&R Contact Details

William Macy, Third Annual Grammy Awards Poll Says Usher at VH1 Contact Details

Posted by author-avatar Toni Mercia
August 17, 2024
As musicians, getting in touch with industry icons and influential figures can be a game-changer for your career. Imagine being able to...
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Elizabeth Jones, Manager, A&R Research at Capitol Records Contact Details
Find Music A&R Contact Details

Elizabeth Jones, Manager, A&R Research at Capitol Records Contact Details

Posted by author-avatar Toni Mercia
December 24, 2024
Elizabeth Jones is a renowned music industry professional currently serving as the Manager of A&R Research at Capitol Records. With...
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How to Write Lyrics About Getting Cheated On
How to Write Lyrics About Life Situations

How to Write Lyrics About Getting Cheated On

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that hits like a text that came at two in the morning. You want lines that make strangers nod their heads and friends s...
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How to Write Lyrics About Opponents
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Opponents

Posted by author-avatar Toni Mercia
November 2, 2025
You want to clap back with style not chaos. Whether you are writing a hard rap diss or a sly pop subliminal, the goal is to land clean ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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