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Rogier de Kreuk, Manager Radio Studio at Armada Music B.V. Contact Details
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Rogier de Kreuk, Manager Radio Studio at Armada Music B.V. Contact Details

Posted by author-avatar Toni Mercia
December 17, 2024
Rogier de Kreuk is a renowned music industry professional, currently serving as the Manager of Radio Studio at Armada Music B.V. With a...
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How to Write Progressive Rap Songs
How to Write Songs

How to Write Progressive Rap Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want a rap song that shocks the algorithm and still makes humans feel something. Progressive rap is where ambitious storytelling me...
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How to Write Vocal Jazz Songs
How to Write Songs

How to Write Vocal Jazz Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want songs that feel like a late night set at a smoky club and like a message left on your ex s machine at 3 a m all at once. Vocal...
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Mike G Guerriero, Partner/A&R at GEMMusic Contact Details
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Mike G Guerriero, Partner/A&R at GEMMusic Contact Details

Posted by author-avatar Toni Mercia
October 16, 2024
Mike G Guerriero is a renowned music industry professional who serves as a Partner and A&R at GEMMusic. With years of experience in...
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Top Ten Japanese Music Managers
A&R and Manager Advice

Top Ten Japanese Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you're jamming out to your favorite Japanese pop tune, the bass thumping, the synths soaring, and you suddenly think, “Ma...
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Māori Music Songwriting Advice
Songwriting Advice

Māori Music Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
This is for musicians who want to write songs that sit in te ao Māori with integrity and fire. You might be a Māori artist wanting to s...
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How to Write Songs About Society
How to Write Songs About Specific Emotions

How to Write Songs About Society

Posted by author-avatar Toni Mercia
November 2, 2025
You want to make noise that matters without sounding like a rant from your high school podium. You want a song that grabs a listener in...
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Low Royalty Rates That Never Step Up - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

Low Royalty Rates That Never Step Up - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
If your royalty rate looks like pocket change and never goes up, someone is quietly eating your lunch. You are an artist. You deserve m...
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How to Write City Pop Songs
How to Write Songs

How to Write City Pop Songs

Posted by author-avatar Toni Mercia
October 31, 2025
You want neon in audio form. You want grooves that feel like cruising late on a summer highway. You want chord colors that sound expens...
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How to Write a Song About Online Communities
How to Write Songs About Life Situations

How to Write a Song About Online Communities

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like a server room with a stage built inside it. You want lyrics that namecheck the rituals, the jokes, the ...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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