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Songwriting Advice

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How to Write Pop Songs that Stick Like Glitter
Genre Playbooks

How to Write Pop Songs that Stick Like Glitter

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that clings to a listener the way glitter clings to your shirt after a nightclub confetti war. You want a hook that sne...
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Trance Music Managers in Famous Company
A&R and Manager Advice

Trance Music Managers in Famous Company

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you’re vibing to pulsating beats, neon lights dancing on your walls, and the pulse of the bass syncing perfectly with you...
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Sean Lynch, Owner at 11:11 Booking
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Sean Lynch, Owner at 11:11 Booking

Posted by author-avatar Toni Mercia
August 26, 2024
Who is Sean Lynch and Why is He Important for Musicians? Sean Lynch is the owner of 11:11 Booking, a renowned booking agency that speci...
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Earl Johnson, Senior Director of A&R at Roc Nation
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Earl Johnson, Senior Director of A&R at Roc Nation

Posted by author-avatar Toni Mercia
August 20, 2024
Earl Johnson is a highly respected figure in the music industry, currently serving as the Senior Director of A&R at Roc Nation, a r...
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How to Write Songs About Struggle
How to Write Songs About Specific Emotions

How to Write Songs About Struggle

Posted by author-avatar Toni Mercia
November 2, 2025
You want the room to feel less alone when your song ends. You want somebody in the crowd to mouth your line like a lifeline. Songs abou...
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how to write a good melody lyric assistant
Songwriting Advice

How To Write A Good Melody

Posted by author-avatar Toni Mercia
November 1, 2025
You want a melody that people hum in the shower and then credit to their badly behaved memory. You want lines that feel obvious the sec...
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Christopher Cheong, Manager, A&R Administration at RCA Records Contact Details
Find Music A&R Contact Details

Christopher Cheong, Manager, A&R Administration at RCA Records Contact Details

Posted by author-avatar Toni Mercia
December 28, 2024
Christopher Cheong is the Manager of A&R Administration at RCA Records, one of the most renowned record labels in the music industr...
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How to Write Lyrics About Memoir Writing
How to Write Lyrics About Life Situations

How to Write Lyrics About Memoir Writing

Posted by author-avatar Toni Mercia
November 2, 2025
Memoir is messy, electric, and greedy. It wants the whole story and it does not care about melody. Your job as a songwriter is less to ...
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ideas of writing a song lyric assistant
Songwriting Advice

Ideas Of Writing A Song

Posted by author-avatar Toni Mercia
November 1, 2025
You want more song ideas than your brain can hold and less time to waste than your cat takes to knock a plant off a shelf. Whether you ...
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Music Managers Online
A&R and Manager Advice

Music Managers Online

Posted by author-avatar Toni Mercia
March 26, 2025
Ever dreamed of having a savvy, digital-savvy music manager who not only gets your beats but also boosts your brand to stratospheric he...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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