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Songwriting Advice

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How to Get a Record Labels Attention
A&R and Manager Advice

How to Get a Record Labels Attention

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered how to catch a record label's eye without breaking a sweat, or at least without looking like you're trying too hard? Stra...
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How to Write Hardbag Songs
How to Write Songs

How to Write Hardbag Songs

Posted by author-avatar Toni Mercia
November 1, 2025
Want to make a hardbag track that wrecks a dance floor and gets DJs texting you in the small hours? Good. Hardbag is the sexy cousin of...
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Syllable Counts & Stress: Make Lines Singable without Math Trauma
Lyric Writing Deep Dives

Syllable Counts & Stress: Make Lines Singable without Math Trauma

Posted by author-avatar Toni Mercia
November 2, 2025
Stop treating syllable counting like algebra for your heart. You do not need to memorize a secret formula to make lines fit a melody. Y...
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Top R&B Pop Music Managers Massachusetts
A&R and Manager Advice

Top R&B Pop Music Managers Massachusetts

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you’re jamming in your bedroom studio, your latest R&B/pop track pulsing through the speakers, when you suddenly get ...
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When Do Music Managers Get 25 Percent
A&R and Manager Advice

When Do Music Managers Get 25 Percent

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered if your music manager’s 25 percent cut was some kind of secret industry ritual or just a quirky coincidence? Buckle up, f...
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How to Write Genge Songs
How to Write Songs

How to Write Genge Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want a track that bangs in matatus and in the club. You want a chorus that gets stuck in people heads and a flow that makes crowds ...
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How to Write Lyrics About Civil Rights
How to Write Lyrics About Life Situations

How to Write Lyrics About Civil Rights

Posted by author-avatar Toni Mercia
November 2, 2025
You want your song to matter without sounding preachy or performative. You want lyrics that honor lived experience and move people to f...
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Agents, Stage Managers Music
A&R and Manager Advice

Agents, Stage Managers Music

Posted by author-avatar Toni Mercia
March 26, 2025
Ever wondered how the magic behind every unforgettable live performance and chart-topping hit is made? Picture a bustling backstage whe...
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Tejano/Tex-Mex Songwriting Advice
Songwriting Advice

Tejano/Tex-Mex Songwriting Advice

Posted by author-avatar Toni Mercia
July 27, 2024
Before diving into the world of Tejano and Tex-Mex songwriting, it's essential to understand the rich cultural heritage and musical tra...
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How to Write Rock Opera Songs
How to Write Songs

How to Write Rock Opera Songs

Posted by author-avatar Toni Mercia
November 1, 2025
You want thunder, drama, and a chorus that makes people cry in a stadium bathroom. You want characters who live loud, music that tells ...
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