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Songwriting Advice

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How to Write a Song About Music Industry
How to Write Songs About Life Situations

How to Write a Song About Music Industry

Posted by author-avatar Toni Mercia
November 2, 2025
You want to sing about the music industry and not sound like a walking press release or a bitter Twitter thread. You want lines that st...
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Folk Alliance Music Managers
A&R and Manager Advice

Folk Alliance Music Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Ever dreamed of turning your acoustic strumming and heady lyrics into a full-blown folk phenomenon, all while navigating the ins and ou...
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Brian Howe, Owner / Producer at Wreck Beach Contact Details
Find Music A&R Contact Details

Brian Howe, Owner / Producer at Wreck Beach Contact Details

Posted by author-avatar Toni Mercia
October 2, 2024
Brian Howe is a renowned music industry professional who serves as the Owner and Producer at Wreck Beach, a prestigious music productio...
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How to Write Songs About Teaching
How to Write Songs About Specific Emotions

How to Write Songs About Teaching

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that teaches without lecturing. You want lines that stick like chalk on denim and a chorus that students hum on the bus...
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No Access To Ad Accounts Or Pixel Data - Traps & Scams Every Musician Must Avoid
Traps & Scams Every Musician Must Avoid

No Access To Ad Accounts Or Pixel Data - Traps & Scams Every Musician Must Avoid

Posted by author-avatar Toni Mercia
November 6, 2025
Story time. You hired someone who promised to make your song explode. They set up ads, promised weekly reports, and said they owned the...
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Jordan Jay, Senior A&R Manager at Universal Music Group Contact Details
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Jordan Jay, Senior A&R Manager at Universal Music Group Contact Details

Posted by author-avatar Toni Mercia
December 30, 2024
Jordan Jay is a highly respected and influential figure in the music industry, currently serving as Senior A&R Manager at Universal...
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Missi Callazzo, GM at Megaforce Contact Details
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Missi Callazzo, GM at Megaforce Contact Details

Posted by author-avatar Toni Mercia
October 22, 2024
Missi Callazzo is the General Manager at Megaforce Records, a renowned independent record label that has been a driving force in the mu...
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How to Write Chap Hop Lyrics
How to Write Lyrics

How to Write Chap Hop Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
Chap Hop is a ridiculous love letter to British eccentricity wrapped in barbed wit and solid rap craft. If you want to wear tweed, sip ...
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Lupe Rosales, Director A&R at Azteca Music Group Contact Details
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Lupe Rosales, Director A&R at Azteca Music Group Contact Details

Posted by author-avatar Toni Mercia
November 22, 2024
Lupe Rosales is a highly respected and influential figure in the music industry, serving as the Director of A&R at Azteca Music Gro...
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Arnie Holland, CEO at Lightyear Contact Details
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Arnie Holland, CEO at Lightyear Contact Details

Posted by author-avatar Toni Mercia
November 26, 2024
Arnie Holland is the CEO of Lightyear, a leading independent music publishing company. With a career spanning over three decades, Holla...
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For the last 10 years our team have helped hundreds of thousands of creative write amazing songs, learn how to write lyrics for new genres, accelerate their careers and avoid the common traps and scams in the music industry.

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