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Songwriting Advice

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New Wave Of British Heavy Metal Songwriting Advice
Songwriting Advice

New Wave Of British Heavy Metal Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
You want riff violence and a chorus that makes the crowd throw fists without thinking. You want twin guitars crying in harmony, a vocal...
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How to Write Lyrics About Construction
How to Write Lyrics About Specific Emotions

How to Write Lyrics About Construction

Posted by author-avatar Toni Mercia
November 2, 2025
Yes you can write an emotional banger about concrete, chainsaws, or scaffolding. Construction is full of muscle, mess, small rituals, a...
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Balearic Trance Songwriting Advice
Songwriting Advice

Balearic Trance Songwriting Advice

Posted by author-avatar Toni Mercia
November 2, 2025
If your brain wants to be seaside and your feet want to be on a warm floor in a club at three a.m., welcome. Balearic trance is that ra...
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How to Write a Song About Pop Music
How to Write Songs About Life Situations

How to Write a Song About Pop Music

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that is about pop music but does not sound like a lecture. You want it to be funny, self aware, emotional, sly, and sti...
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How to Write Songs About Self-discovery
How to Write Songs About Specific Emotions

How to Write Songs About Self-discovery

Posted by author-avatar Toni Mercia
November 2, 2025
You want a song that feels like someone finally lit the tiny lamp inside your chest. Songs about self discovery find listeners who are ...
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Michael Pickrum, Executive Vice President and Chief Financial Officer at BET Networks Contact Details
Find Music A&R Contact Details

Michael Pickrum, Executive Vice President and Chief Financial Officer at BET Networks Contact Details

Posted by author-avatar Toni Mercia
August 25, 2024
Michael Pickrum is a renowned media executive who currently serves as the Executive Vice President and Chief Financial Officer at BET N...
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How to Write Soca Lyrics
How to Write Lyrics

How to Write Soca Lyrics

Posted by author-avatar Toni Mercia
November 1, 2025
You want a soca tune that makes people drop everything and win the road. You want a chorus that becomes a chant. You want verses that g...
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Music Production Managers
A&R and Manager Advice

Music Production Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Picture this: you're sitting in a recording studio filled with vintage gear, neon lights, and a wall full of album covers, when suddenl...
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Examples of Music Cues for Stage Managers
A&R and Manager Advice

Examples of Music Cues for Stage Managers

Posted by author-avatar Toni Mercia
March 26, 2025
Ever found yourself backstage, heart pounding as you silently counsel the cast with a knowing wink while a perfectly timed musical cue ...
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How to Write Cloud Rap Songs
How to Write Songs

How to Write Cloud Rap Songs

Posted by author-avatar Toni Mercia
October 31, 2025
Cloud rap is the sound of a late night text message from a dream. It floats between trap and ambient music. It sounds like someone rapp...
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