Posts by Toni Mercia
Onkyokei Songwriting Advice
Onkyokei songwriting is a Japanese songwriting technique that focuses on creating emotional connections with listeners through lyrics a...
New Technology Catch-All That Pays You Pennies - Traps & Scams Every Musician Must Avoid
Technology promises freedom and riches. Reality gives you decimals that look like a math joke. Every six months a new platform appears ...
Evan Levine, Director, Sports Marketing at Roc Nation Contact Details
Evan Levine is a highly influential figure in the sports marketing industry, currently serving as the Director of Sports Marketing at R...
Brian McNelis, SVP Music & Soundtracks at Lakeshore Ent Contact Details
Brian McNelis is a highly respected music industry executive who currently holds the position of Senior Vice President of Music and Sou...
How to Write New Prog Lyrics
You want lyrics that feel like a sci fi novel you can hum along to at karaoke. New prog is that deliciously nerdy space where high conc...
Keith Lawson, Executive Producer/Senior Director of Production at BET Networks Contact Details
Keith Lawson is a prominent figure in the entertainment industry, currently serving as the Executive Producer and Senior Director of Pr...
Francois Zalacain, President at Sunnyside Contact Details
As a musician, getting in touch with industry professionals like Francois Zalacain, President at Sunnyside, can be a game-changer for y...
How to Write Lyrics About Casino And Gambling
Casinos are a songwriting candy store. Neon, cigarettes, clinking chips, promises that feel like lies and prayers. If you want drama th...
How to Write Lyrics About Dance
You want people to move when your song drops. You want lines that sit in the pocket and make strangers on a subway nod like they unders...
Jim Olsen, President at Signature Sounds Contact Details
Jim Olsen is the President of Signature Sounds, a renowned independent record label based in Massachusetts. With a career spanning over...