Posts by Toni Mercia
Live Electronic (Livetronica) Songwriting Advice
Livetronica, a subgenre of electronic music, has gained immense popularity in recent years. It's a unique blend of electronic music pro...
Carrie Tolles, VP of PR at 4AD Music Contact Details
Carrie Tolles is a highly respected figure in the music industry, serving as the Vice President of Public Relations at 4AD Music, a ren...
Alisa Preisler, Booking Agent at Ground Control Touring
Alisa Preisler is a highly respected booking agent at Ground Control Touring, a leading independent booking agency in the music industr...
How to Write Experimental Electronic Songs
You want music that sounds like it came from a future that is slightly annoyed with the present. You want textures that make people til...
How to Write Lyrics About Authority
Authority is loud, messy and delicious for writers. It is that voice that tells a crowd what to do. It is the jerk who stole your lunch...
David Cawley, Co-MD at Fat Cat Contact Details
Who is David Cawley?
David Cawley is the Co-Managing Director at Fat Cat, a renowned music management company that represents some of t...
How to Write Lyrics About Culinary Arts
You want your song to taste like something the listener can chew on and remember. You want a chorus that sticks like caramel on the roo...
How to Write a Song About Bullying
Want to write a song about bullying that hits like a gut punch and then hands out a hug? Great. You also want to avoid sounding preachy...
No Tour Insurance Or Inadequate Coverage - Traps & Scams Every Musician Must Avoid
You are on the road and something goes catastrophically wrong. Your guitar case vanishes at midnight. Your driver flips a rental van in...
Scott Sheldon, A&R Manager at Rm 64 Contact Details
As an aspiring musician, you've probably heard of Scott Sheldon, the A&R Manager at Rm 64, a renowned music industry professional w...