Posts by Toni Mercia
How to Write Songs About Decisions
Decisions are drama you can sing about with a straight face and a bad cup of coffee. Whether a character chooses to pick up the phone o...
How to Write Medieval Folk Rock Lyrics
You want lyrics that sound like a tavern fire story and a stadium chant at once. You want language that smells of peat and leather and ...
How to Write Progressive Rock (Radio Format) Lyrics
Progressive rock lyrics that still get played on the radio. You want songs that are adventurous and cinematic but not the kind that nee...
How to Write Western Swing Lyrics
You want lyrics that make people tip their hat laugh a little and then cry into their beer while tapping their feet. Western Swing is a...
Matt Santo, Booking Agent at Pyramid Entertainment Group
Matt Santo is a renowned booking agent at Pyramid Entertainment Group, a leading entertainment company that specializes in booking and ...
How to Write Sunshine Pop Lyrics
You want a song that smells like citrus and feels like a perfect Sunday at golden hour. You want lyrics that make people grin while the...
How to Write Chutney Soca Songs
You want a heat seeking party song that makes people lose their shoes and their dignity on the road. You want melody lines that slide b...
How to Write New Orleans Blues Lyrics
You want lyrics that smell like gumbo, walk like a brass band, and sting like cheap whiskey. You want lines that feel lived in, as if s...
What’s an A&R in Music
Ever wondered what the mysterious letters “A&R” really mean in the world of music? Picture a savvy mix of talent scout, creative co...
Coleen Novak, Artist Manager at Nettwerk Producer Management
Coleen Novak is a highly respected Artist Manager at Nettwerk Producer Management, a leading music industry company that represents top...