Posts by Toni Mercia
Bonnie Levetin, GM at Vapor Contact Details
Bonnie Levetin is a highly respected and influential figure in the music industry, currently serving as the General Manager at Vapor Co...
Eddie Fernandez, Sr VP - Latin America at Universal Music (Miami) Contact Details
Eddie Fernandez is a prominent figure in the music industry, serving as the Senior Vice President of Latin America at Universal Music G...
How to Write Canción Lyrics
You want lyrics in Spanish that land hard and feel true. You want a chorus people hum on the sidewalk. You want verses that look like s...
How to Write Songs About Old vs. New
You want a song that feels like a Polaroid shoved into a smartphone camera roll. You want the listener to feel the weight of what used ...
How to Write R&B & Soul Songs
You want velvet melodies that land on the first spin. You want lyrics that feel like a private conversation with perfect timing. You wa...
How to Write a Song About Espionage
You want a spy song that feels cinematic and weirdly intimate. You want lines that smell like danger and cheap cologne. You want a hook...
How to Write Ragini Lyrics
Ragini lyrics are the secret sauce of Indian melodic storytelling. They live where melody meets language. You want lines that sit perfe...
Alex Seif, Manager at Union Entertainment Group, Inc.
Alex Seif is a renowned music industry professional, currently serving as a Manager at Union Entertainment Group, Inc. With his extensi...
How to Write Lyrics About Unpredictability
You want songs that hit like a plot twist. You want lines that make listeners nod then blink because they did not see the turn coming. ...
How to Write Songs About Verse
Yes you read that title and laughed a little. You might be thinking write songs about verses which sounds like a meta art project or yo...