Posts by Toni Mercia
How to Write Proto-Prog Songs
You want music that sounds like a vinyl time machine crashed into a philosophy lecture. You want weird meters that feel human, melodies...
Carrie Tolles, VP of PR at 4AD Music Contact Details
Carrie Tolles is a highly respected figure in the music industry, serving as the Vice President of Public Relations at 4AD Music, a ren...
John Doelp, Sr. VP A&R at Columbia Records Contact Details
John Doelp is a highly respected and influential figure in the music industry, serving as the Senior Vice President of A&R at Colum...
Alex Fields, General Manager at RockBox Music Group (IND) Contact Details
As a musician, getting in touch with industry professionals like Alex Fields, General Manager at RockBox Music Group (IND), can be a ga...
How to Write Songs About Individuality
You want a song that smells like you. Not like a brand marketing you, not like a playlist algorithm, and not like a nostalgic throwback...
How Managers Work in Music
Ever wondered how your favorite artists seem to skyrocket from bedroom musician to headlining festivals overnight? It’s not magic, it’s...
Bikutsi Songwriting Advice
Want to write Bikutsi that makes feet move and speakers sweat? Good. You just signed up for a deep dive into a music style that is equa...
How to Write Lyrics About Nutrition
Yes you can write a banger about broccoli. You can make kale sound like a heartbreak anthem and make protein powder rhyme with power. T...
How to Write Metalcore Songs
You want riffs that punch the ribs and choruses that make people scream the words at your merch table. Metalcore sits where metal aggre...
Balkan Brass Songwriting Advice
Want to write a Balkan brass song that makes people stomp, cry, dance, and hug a stranger all at once? Perfect. You are in the right pl...