Posts by Toni Mercia
Bill Dern, GM/Head of Business Affairs at Hyena Contact Details
As a musician, you're likely familiar with the importance of having a strong team behind you to help navigate the music industry. One k...
Black Metal Songwriting Advice
You want songs that feel like cold wind under a blood moon. You want riffs that scrape the back of the listener's skull. You want vocal...
Tracy Chapman - Talkin’ Bout a Revolution Song Lyric Breakdown For Songwriters
This is not a dull musicology lecture. It is a hands on surgical guide for songwriters who want to learn how a small acoustic song turn...
How To Write Reggae Song
You want groove that sits in the chest and lyrics that feel like a street sermon. Reggae is rhythm first and message second. A great re...
Verbal Side Letters Never Executed - Traps & Scams Every Musician Must Avoid
One minute they promise you a placement, the next minute they remember you as another person they once knew. You get a glossy text that...
Avery Lipman, Co-President at Universal / Republic Contact Details
Avery Lipman is a renowned music industry executive who currently serves as the Co-President of Universal Music Group's Republic Record...
Managers for Music Artist
Picture this: you're a groundbreaking musician with the fire of millennial passion and the hustle of Gen Z grit, ready to set the music...
Marcia Martin, VP at Reference Recordings Contact Details
Marcia Martin is the Vice President at Reference Recordings, a renowned independent classical music record label based in San Francisco...
How to Write a Song About Mental Health Awareness
You want your song to help, not harm. You want honesty without exploitation. You want listeners to feel seen, not manipulated. This gui...
Aislynn Rappe, Label Operations Mgr at Ardent Music Contact Details
Who is Aislynn Rappe?
Aislynn Rappe is the Label Operations Manager at Ardent Music, a renowned music label that has been a driving fo...