Posts by Toni Mercia
How to Write a Song About Political Activism
You want a song that makes people feel something and then do something. You want lyrics that cut through the endless feed. You want a c...
Will Botwin, CEO/Creative Director at AUTHENTIK ARTISTS Contact Details
Will Botwin is a renowned music industry executive who serves as the CEO and Creative Director at AUTHENTIK ARTISTS, a leading talent a...
Mikael Wadström, Senior A&R Manager at Universal Music Group Contact Details
Mikael Wadström is a highly respected Senior A&R Manager at Universal Music Group, one of the largest and most influential music co...
Amy Polk, Manager Film/TV at New West (CA) Contact Details
Amy Polk, Manager Film/TV at New West (CA), is a highly respected industry professional who can help take your music career to the next...
How to Write Lyrics About Folk Music
You want songs that feel like a porch conversation and a protest sign at the same time. You want lines that land like spit in a coffee ...
How to Write Lyrics About Environmentalism
Want to write a song that makes people care about the planet without sounding like a lecture from your least charismatic aunt. Good. Yo...
Owerri Bongo Songwriting Advice
If Owerri Bongo were a person it would be the cousin who shows up late to the party wearing sunglasses indoors and somehow makes the wh...
How to Write Lyrics About Community Service
So you want to write a song about community service that does more than sound noble at brunch. You want lines that land in a listener l...
Karl Morse, Booking Agent at Paradigm Talent Agency
Karl Morse, a seasoned booking agent at Paradigm Talent Agency, is a crucial figure in the music industry. As a musician, getting notic...
Harrison Seigel, Booking Agent / Producer at Triangle Talent
Harrison Seigel is a renowned booking agent and producer at Triangle Talent, a leading entertainment agency that specializes in booking...