Posts by Toni Mercia
Music Managers for Soundtracks
Ever wondered who’s behind that killer cinematic score or the catchy tunes that elevate your favorite movie scene? Meet the unsung hero...
Forró Songwriting Advice
You want a forró song that drags feet across a wooden floor and then squeezes a tear out of a beer soaked cheek. You want a chorus that...
How to Write Lyrics About Celebration of life
You want a song that honors living joy or the memory of someone without sounding cheesy or like a Hallmark fever dream. You want lines ...
Managers for Music Engineers and Producers
Ready to level up your music game? Imagine having an A-team manager who not only knows how to schedule your studio sessions and negotia...
What’s an A&R in Music
Ever wondered what the mysterious letters “A&R” really mean in the world of music? Picture a savvy mix of talent scout, creative co...
Euphoric Hardstyle Songwriting Advice
Euphoric hardstyle, a subgenre of hardstyle music, is characterized by its fast-paced rhythm, heavy kick drums, and uplifting melodies....
Fandangos Songwriting Advice
This is the kind of songwriting advice you text to your messy genius friend at 2 a.m. Fandangos style is loud, unashamed, a little weir...
How to Write Lyrics About Dystopian Futures
You want to write songs about bleak futures that still feel human and unforgettable. You want the world building to sound lived in. You...
Mark Pitts, President - Urban Music at Jive Records Contact Details
Mark Pitts is a renowned music industry executive who currently serves as the President of Urban Music at Jive Records. With a career s...
How to Write a Song About Corruption
Want to write a corrosion proof song that points a finger without sounding preachy. You want people to sing along at protests and still...