Posts by Toni Mercia
How to Write Songs About Emotion
You want a song that makes people feel something real. Not just a little goosebump. Not a background playlist moment. You want the kind...
Best Music Managers 2023
Picture this: it's 2023 and you’re on the brink of launching your musical career, but there's one missing piece to your chart-topping s...
Eric Knight, Founder at Persistent Management
Eric Knight is a renowned music industry professional who has made a name for himself as the founder of Persistent Management, a reputa...
How to Write Mor Lam Songs
You want a Mor Lam song that slaps in the village square and sparks TikTok clips at midnight. You want a chorus that people can sing ba...
How to Write Lyrics About Creativity And Innovation
You want to sing about making things that matter. You want lines that feel like a lightning strike and a hammer at the same time. You w...
Eva Alexiou-Reo, Founder & Booking Agent at FATA Booking
Eva Alexiou-Reo is the founder and booking agent at FATA Booking, a leading music booking agency that represents a diverse range of tal...
How to Write Folk Metal Lyrics
You want lyrics that sound like a campfire prophecy and a mosh pit chant at the same time. You want lines that make the hair on the bac...
How to Write Electroacoustic Lyrics
You want lyrics that do more than sit on top of weird sounds. You want words that become part of the texture. You want lines that survi...
Signing A Deal Without A Lawyer - Traps & Scams Every Musician Must Avoid
So you got offered a deal and your DMs are on fire. Congrats and relax slightly. Also panic a little bit. Labels, managers, distributor...
Apryll Walker, Booking / Artist Manager at Redhead Express
Apryll Walker is a highly respected Booking and Artist Manager at Redhead Express, a renowned music management and booking agency. With...