Posts by Toni Mercia
How to Write Songs About Paradox
Paradox in songwriting is emotional cheat code. You tell two truths that seem to cancel each other and the listener leans in. Contradic...
How to Write Rara Tech Songs
Welcome to Rara Tech. If that phrase makes you grin and tilt your head a little, you are in the right place. Rara Tech is the spicy lov...
How to Write African Lyrics
You want lyrics that hit like a new hit single and feel like they came straight from the street, the market, and the living room freest...
How to Write a Song About Mountain Climbing
You want a song that smells like cold air, rope chalk, and the kind of regret only summits can cure. You want a chorus that hits like a...
How to Write Lyrics About Creation
You want a song that feels like light flipping on in a dark room. Creation is huge and loud and full of metaphor and also full of clich...
How to Write Post-Disco Songs
You want a song that makes people nod their heads, check their shoe grip, and maybe steal the dance floor. Post disco sits in that swee...
Phil Kominski, Booking Agent at Last Call Entertainment
Phil Kominski is a renowned booking agent at Last Call Entertainment, a leading talent agency that specializes in booking live music pe...
Mike Borchetta, President at Lofton Creek Contact Details
Mike Borchetta is a renowned music industry executive who currently serves as the President at Lofton Creek Records, a Nashville-based ...
How to Write Lyrics About Unmaking
Unmaking is a mood and a ritual. It is the slow ruin of a thing you once loved and the tiny brave acts that follow. It can be a breakup...
How Much Do Make Personal Managers in Music
Ever wondered if music personal managers are secretly raking in mega dollars while you’re still trying to perfect that hook for your ne...