Posts by Toni Mercia
Jesse Nichols, Booking Agent at Surefire Agency
Jesse Nichols is a highly respected booking agent at Surefire Agency, a leading talent agency that represents a diverse range of artist...
Alex Seif, Manager at Union Entertainment Group, Inc.
Alex Seif is a renowned music industry professional, currently serving as a Manager at Union Entertainment Group, Inc. With his extensi...
How to Write Songs About Reality
You want a song that feels true enough to bruise. You want listeners to nod like they just recognized themselves in a stranger. Writing...
How to Write Lyrics About Education
You want a song about school that does not sound like a Netflix after school special. You want lines that make teachers nod, students l...
How to Write Songs About Genre
Want to write a song that either worships or roasts a musical style and still sounds like art and not a frat prank. Good. This guide te...
How to Join Music Industry
Ever wondered what it truly takes to crash the music industry party and become the next big thing? Whether you’re a bedroom songwriter,...
New Weird America Songwriting Advice
This is for anyone who wants to write songs that sound like a farmhouse séance with a sequencer on the porch. New Weird America is a bl...
How to Write R&B And Soul Fusion Genres Songs
You want a song that makes people slow their scroll, tap their foot, and then text their ex at 2am for reasons they will regret later. ...
How to Write Songs About Teamwork
You want a song that turns a ragtag group into a chantable army. Whether you are writing for a sports team, a corporate campaign, a mus...
Bassline Songwriting Advice
If the song is a body, the bass is the spine. Not flashy like a lead synth. Not loud like a chorus vocal. But without a confident bass ...